coHere
Get Focused, Stay Connected
By Danett Pepito
coHere is a collaborative space created for studying youths to connect, chill, and/or concentrate in an environment that balances focus and fun. It offers variety of activities and bookable quiet rooms whether it's for individual or group study. It is guided by three core values: community, creativity, and inclusivity. These are prioritised to offer a supportive space that encourages collaboration and innovation. Located in Flat Bush, Ormiston—a calm, family-oriented area with relaxed, quiet streets—coHere provides a welcoming atmosphere where students can thrive.
Background
The local stores mainly focus on food and services intended for a more mature audience, making it difficult for students to find a space that fits their lifestyle and needs. It can be challenging to find a quiet, focused environment that isn’t overcrowded or overly distracting within the area. coHere addresses this by offering a dedicated space where students can come together, study, connect with peers, and engage in ongoing activities/events that resonate with them. This space is essential because it provides students with a local, welcoming environment that supports both productivity and socialization—right in their own community.
Promotional Video
The CoHere explainer video shows how the app helps students easily find and book quiet study spaces while also connecting with peers. By showcasing features like being able to reserve rooms and staying updated with events, it highlights how coHere provides a dedicated, accessible study environment, making it simple for students to stay focused and engaged.
How it works!
The app supports the coHere space by allowing users to book a room, check upcoming events, and connect with friends. This makes it easier for people to navigate and keep track of their study sessions or social hangouts efficiently, enhancing the experience of the collaborative space.
The Campaign
The coHere poster campaign targets students by placing posters in common areas like, ideally, transit hubs or around the mall. The approach focuses on relatable messaging that highlights the need for a versatile study space, making CoHere a go-to spot for both focused study and socializing. The campaign aims to connect with students' everyday experiences and drive them to explore coHere by visiting them or downloading the app.
Why support us
Take the first step towards a better study experience and enhanced focus. Explore CoHere —visit our space or download the app to discover a dedicated, distraction-free environment. Embrace this space where you can hang out with peers or concentrate without interruptions and make the most of your study time.
